The DTC Stack.
One Brand Brain. Twenty-one execution skills. Product pages, email, ads, SEO and more, written in your brand's voice by the AI agent you already use.
30-day money-back guarantee. One email, full refund.
One-time purchaseInstant accessLifetime updates
See all 21 skillsEvery skill reads your Brand Brain.
Buy once, fill in the Brand Brain, then run skills for the channels you own. All 21 are included.
The Brand Brain
49 files that capture your voice, positioning, personas, products, objections, and guardrails. Every skill reads them before it writes. Fill in the 10 core files first; with brand materials on hand, they take 1-2 hours.
How the Brand Brain worksEmail & retention
3 skillsSite & conversion
5 skillsPaid, social & creators
4 skillsSearch & AI discovery
5 skillsIntelligence & planning
4 skillsThe Brand Brain plus all 21 skills. $199 once, with a 30-day money-back guarantee.
AI has no ecommerce brain.
Your team already works in Claude Code, Cursor, or Codex, and the output still sounds like every other brand. The model has no voice, no positioning, and no idea what your customers object to.
So you re-paste context, rewrite the draft, and settle for “close enough.” Then you do it again tomorrow for the next channel.
The DTC Stack fixes the input. You build your Brand Brain once (voice, positioning, personas, products, objections) and every skill reads from it automatically. Your email flows, product pages, ad creative, and SEO content all sound like you.
Plug in your store. Every skill gets context.
Skills work without data. But when they can see your revenue, email metrics, reviews, and support tickets, they stop writing generic copy and start writing for your store. One connection feeds every skill.
Connect an analytics aggregator like Polar or Kleio and every skill inherits your numbers. Or connect individual platforms directly - Shopify, Klaviyo, GA4, your review platform, your CX tool. Mix and match.
Who this is for
This is for you if…
This is not…
Skills that learn your preferences
Every skill includes a feedback loop. Correct something mid-session (“never use that headline style” or “always lead with social proof on cold traffic”) and the skill logs it automatically. Next session, it reads your preferences before doing anything. Plain text, fully editable, no black box.
Common questions.
What do I get for $199?
Everything. The Brand Brain (Commerce Intelligence System) plus all 21 execution skills: Email Flow Architect, Email Campaign Engine, Retention & Subscription Optimizer, Product Page Conversion Engine, Shopify Page Builder, Landing Page Copy System, Ecommerce CRO Audit, CX Ticket → Help Center Builder, DTC Ad Creative System, Static Ad Prompt Engine, Social Content & UGC Engine, Influencer & Affiliate Engine, Collection SEO Builder, PDP SEO Optimizer, eCom Blog Content Engine, Ecommerce GEO Engine, Agentic Commerce Engine, Customer Intelligence Engine, Competitor Intel Engine, Review Mining Playbook, and BFCM Command Center. One purchase, complete coverage.
Which skill should I start with?
Start with the Brand Brain (the Commerce Intelligence System). It takes 1-2 hours if you already have brand guidelines and customer research - longer if you're building from scratch. Every other skill reads from it. After that, pick whatever channel matters most to your business - email, product pages, or ads.
What tools do these work with?
30+ AI agents including Claude Code, Cursor, GitHub Copilot, VS Code, Windsurf, Gemini CLI, and OpenAI Codex. Every skill follows the open Agent Skills standard - not a proprietary format locked to one tool. Install into whatever you already use.
Read the guide: Claude marketing skills for ecommerceIs this a subscription?
No. One-time purchase, lifetime access. You get instant access to the Brand Brain, all 21 execution skills, and every future update.
How is this different from ChatGPT prompts?
Prompts are one-off instructions. Skills are structured systems with brand context, decision frameworks, and execution workflows. The Brand Brain gives every skill your voice, your products, and your positioning - so the output sounds like you from the first generation.
What do I need to run it?
An AI agent that supports the open Agent Skills format: Claude Code, Cursor, GitHub Copilot, Codex, or one of 30+ others. Skills are plain markdown files, so setup is copying them into your agent. Fill in your Brand Brain, then run skills channel by channel.
Do the skills improve over time?
Yes. Every skill has a built-in feedback log. When you correct something during a session (tone, framing, compliance rules, formatting preferences), the skill logs it automatically. Next time you use that skill, it reads your log first and applies every preference. You never give the same correction twice.
Can I get help setting it up?
Yes. The AI Ops Diagnostic ($997) is a 60-90 minute review of your tools and workflows that ends in a prioritized plan; building it out is a separate engagement. Your $199 Stack purchase is credited toward the Diagnostic.
See managed servicesGet the Brand Brain and all 21 skills.
$19930-day money-back guarantee. One email, full refund.
One-time purchaseInstant accessLifetime updates