Review Mining Playbook
Turn customer reviews into ad hooks, email subjects, PDP improvements, and FAQ answers. 4-phase framework: Extract, Categorize, Translate, Prioritize.
- SKILL.MD FILE
- CONFIG TEMPLATES
- EXAMPLE OUTPUTS
- SETUP GUIDE
- INSTANT DELIVERY
Your customers describe your product better than you do - but you're not using their words.
Buried in your reviews are the exact phrases that would make your ads, emails, and product pages convert. "I tried three other brands before this one" is worth more than any headline a copywriter invents. But who has time to read 500 reviews, find the patterns, and turn them into usable marketing copy? So those insights stay buried while you keep writing generic benefit statements.
"Experience better sleep naturally with our premium magnesium supplement."
""I was skeptical because I've tried 4 other magnesium brands. This is the first one that doesn't upset my stomach. I actually stick with my routine now." - from 23 similar reviews about switching from competitors."
What you get.
Review Analysis Framework
Structured process for extracting patterns from customer reviews. Categorizes feedback into themes, objections, benefits mentioned, language patterns, and competitive comparisons.
Copy Output Templates
Converts review insights into ready-to-use ad hooks, email subject lines, PDP copy blocks, and social proof sections - all in your customers' actual words.
Objection Discovery
Identifies the objections and hesitations customers mention in reviews. These become the foundation for your ad copy, FAQ sections, and email sequences.
Competitive Intelligence
Extracts what customers say about competitors and alternatives. "I switched from X because..." is the most valuable competitive data you can get.
When to use this.
Extracting ad hooks and email subjects from your best product reviews
Discovering objections you didn't know existed by analyzing negative and 3-star reviews
Finding the exact language your customers use so your copy sounds like them, not like you
Identifying competitive switch triggers - why people left a competitor for your product
Common questions.
How many reviews do I need?
20-50 is the sweet spot. Fewer than 20 and the patterns aren't reliable. More than 50 works but doesn't proportionally improve the output. Focus on recent, detailed reviews - not just star ratings.
Where do I get the reviews?
Your Shopify product reviews, Amazon reviews, Trustpilot, Google Reviews - anywhere customers write about your product. You can also use competitor reviews to understand the market.
Can I use competitor reviews?
Absolutely. Mining competitor reviews reveals what customers love and hate about alternatives - giving you positioning angles you wouldn't find in your own reviews.
Let your customers write your copy.
Extract the hooks, objections, and language patterns hiding in your reviews.
$199 · ALL 16 SKILLS · INSTANT DELIVERY
Want us to build it for you?What this skill does
The 4-Phase Review Mining Framework converts raw customer reviews into actionable marketing copy.
How to install
Download the skill package
Receive your files instantly after purchase.
Drop SKILL.md into directory
Move the file to your .claude/skills/ or equivalent agent directory.
Connect your Brand Brain
Reference your existing brain.yaml for on-brand outputs.
Start generating
Trigger the skill via command or chat interface.