Social Content & UGC Engine
Create scroll-stopping social content and manage UGC creators for your Shopify store. Platform playbooks for TikTok, Instagram, YouTube Shorts, and Pinterest.
- SKILL.MD FILE
- CONFIG TEMPLATES
- EXAMPLE OUTPUTS
- SETUP GUIDE
- INSTANT DELIVERY
You post on social because you feel like you should - but nothing you post moves the needle.
Every platform has different formats, different algorithms, and different content that works. What kills it on TikTok dies on Instagram. Your UGC creators send back content that looks fine but doesn't sell anything because the brief was "make a video about our product." You're creating content without a system - and it shows in your engagement rates and the zero revenue you can attribute to organic social.
"Please create a 30-60 second video showing you using our magnesium supplement. Mention that it helps with sleep and relaxation. Be authentic!"
"Hook (first 2 sec): Show your nightstand with 3 different supplement bottles. Script: "I've tried all of these. Only one didn't wreck my stomach." Show the product. Talk about why you switched - the form, the ingredients, what made you trust this brand over the others. CTA: "Link in bio for the starter kit." Format: vertical, no music, selfie-style."
What you get.
Platform Playbooks
Content frameworks specific to TikTok, Instagram Reels, YouTube Shorts, and Pinterest. Each covers format specs, hook formulas, algorithm signals, and posting cadence.
UGC Management System
Creator outreach templates, briefing documents, contract frameworks, content approval workflows, and performance tracking. Everything you need to run a UGC program.
Content Calendar
Framework for planning content across platforms without duplicating effort. Maps content themes to product launches, promotions, and seasonal events.
Organic-to-Paid Pipeline
System for identifying top-performing organic content and converting it into paid ads. Includes whitelisting workflows and performance benchmarks for when to scale.
When to use this.
Building a TikTok content strategy from scratch with hook formulas and content pillars
Writing UGC creator briefs that result in content you can actually use - not just "unboxing" videos
Planning a monthly content calendar across TikTok, Instagram, and Pinterest without creating 3x the work
Identifying which organic posts to boost as paid ads and setting up a whitelisting pipeline
Common questions.
Do I need to be on all platforms?
No. The skill helps you pick 1-2 platforms based on where your customers actually spend time, then go deep. Spreading across 4 platforms with mediocre content is worse than owning one.
How do I find UGC creators?
The skill includes outreach templates and criteria for finding creators. You can find them on the platforms themselves, through UGC marketplaces, or by reaching out to customers who already post about your products.
Does this create the actual videos?
No. This generates scripts, briefs, hooks, and content strategies. You or your creators handle the actual filming. The briefs are detailed enough that creators know exactly what to shoot.
Create social content that sells.
Platform playbooks, UGC briefs, and an organic-to-paid pipeline for your Shopify store.
$199 · ALL 16 SKILLS · INSTANT DELIVERY
Want us to build it for you?What this skill does
Platform-specific content frameworks for TikTok, Instagram Reels, YouTube Shorts, and Pinterest.
How to install
Download the skill package
Receive your files instantly after purchase.
Drop SKILL.md into directory
Move the file to your .claude/skills/ or equivalent agent directory.
Connect your Brand Brain
Reference your existing brain.yaml for on-brand outputs.
Start generating
Trigger the skill via command or chat interface.