DTCSKILLS

The DTC Stack.

One Brand Brain. Sixteen execution skills. Everything your ecommerce store needs to ship on-brand content with AI - email, product pages, ads, SEO, GEO, and more.

$199

ONE-TIME PURCHASE · INSTANT ACCESS · LIFETIME UPDATES

AI has no ecommerce brain.

You paste your product into ChatGPT. It spits out generic copy that sounds like every other brand. No voice. No positioning. No awareness of your customers, their objections, or what makes you different.

So you prompt-engineer for 45 minutes trying to get something usable. You add context. You rewrite. You settle for “close enough.” Then you do it again tomorrow for a different channel.

The DTC Stack fixes this. You build your Brand Brain once - voice, positioning, personas, products, objections - and every skill reads from it automatically. Your email flows, product pages, ad creative, and SEO content all sound like you. Not a robot.

Get the DTC Stack

One purchase, everything included. Brand Brain + 16 execution skills for product pages, email, ads, SEO, GEO, and more. $199, one time.

Build Your Brand Brain

Fill out the Brand Brain with your voice, positioning, personas, and products. Every skill reads from it automatically. Takes 1-2 hours if you have existing brand materials, a weekend if you're starting from scratch.

Ship Real Work

Generate product pages, email campaigns, ad creative, and more - all aligned to your brand voice, your products, your audience. Minutes, not days.

Everything you need. Nothing you don't.

EMAIL
Included

Email Flow Architect

Klaviyo email flows for every stage - welcome, abandon, winback, post-purchase - built in one session with your brand's voice baked in.

EMAIL
Included

Email Campaign Engine

Plan, segment, and send Klaviyo campaigns that drive 60-75% of email revenue. RFM segmentation, 8 campaign types, promotional calendars, and campaign-flow coordination.

SHOPIFY
Included

Product Page Conversion Engine

Ecommerce product page copy in 9 sections, mapped to every buyer awareness level. One skill covers your full PDP - built once, used forever.

ADS
Included

DTC Ad Creative System

Ecommerce ad copy for Meta and Google, mapped to awareness level. Brief to copy-ready in one session - every format, every funnel stage.

CONVERSION
Included

Landing Page Copy System

Complete landing page copy for campaign pages. Traffic-matched frameworks for advertorials, sales pages, offer pages, and quiz funnels - the page between your ad and your checkout.

MARKETING
Included

Review Mining Playbook

Turn ecommerce customer reviews into ad hooks, email subjects, and PDP copy. 20 reviews in, campaign-ready assets out the same session.

SEO
Included

Collection SEO Builder

Turn Shopify collections into SEO-optimized category pages that rank. Keyword mapping, content structure, and internal linking.

SEO
Included

Ecommerce GEO Engine

Optimize your Shopify store for AI search engines. ChatGPT Shopping, Perplexity, Google AI Overviews - product feed optimization, schema markup, content rewrites, and the Princeton GEO methods applied to ecommerce.

STRATEGY
Included

Commerce Intelligence System (The Brand Brain)

AI brand voice for ecommerce - the 54-file Brand Brain that teaches Claude your brand once, so every output sounds like you automatically.

STRATEGY
Included

Competitor Intel Engine

Turn competitor URLs into actionable intelligence briefs with counter-moves. 7-lens teardowns, focused briefs for known competitors, and landscape maps when you have 3+ profiled.

CRO
Included

Ecommerce CRO Audit

12-module conversion audit for ecommerce stores. Scores every step from homepage to checkout with revenue impact estimates.

CUSTOMER SERVICE
Included

CX Ticket → Help Center Builder

Turn support tickets into help center articles, bot Q&A pairs, and agent macros. Ranked by which content will deflect the most tickets.

CONTENT
Included

Social Content & UGC Engine

Create scroll-stopping social content and manage UGC creators for your Shopify store. Platform playbooks for TikTok, Instagram, YouTube Shorts, and Pinterest - plus UGC scripts, creator briefs, and an organic-to-paid pipeline.

RETENTION
Included

Retention & Subscription Optimizer

Stop losing customers you already paid to acquire. Design subscription programs, optimize cancel flows, build loyalty programs, and create win-back sequences - with benchmarks and templates for Recharge, Skio, Loop, Smile.io, and more.

CONTENT
Included

eCom Blog Content Engine

SEO blog content built for ecommerce. Product education guides, comparison posts, listicles, and pillar content — with product mentions that feel like recommendations, collection linking, and schema markup.

SEO
Included

PDP SEO Optimizer

Make your product pages rank for transactional keywords. PDP audit, optimized meta tags, extended descriptions, FAQ sections, enhanced schema markup, cannibalization checks, and Google Shopping feed optimization.

ADS
Included

Static Ad Prompt Engine

Generate ready-to-paste image prompts for 45 static ad formats. Brand DNA research + batch prompt generation optimized for Nano Banana 2 via Higgsfield. One product in, 45 ad-ready images out.

One Brand Brain. Sixteen execution skills. Everything connected.

The Commerce Intelligence System (Brand Brain) is the foundation. It teaches AI your voice, positioning, personas, products, and objections. Every other skill reads from it - so your email flows, product pages, ad creative, and SEO content all sound like you.

Install the Brand Brain once - every skill inherits your brand context
Product pages reference your real objections and personas
Email flows match your voice and product positioning
Ad creative pulls hooks from your actual customer language
SEO content aligns with your brand messaging framework
Every skill learns your preferences session over session via built-in feedback logs
Foundation

Commerce Intelligence System

The Brand Brain - feeds into everything below

Email

Klaviyo Flows

Email

Email Campaigns

Shopify

Product Pages

Ads

Ad Creative

SEO

SEO Builder

CRO

CRO Audit

Conversion

Landing Pages

Support

CX → Help Center

Marketing

Review Mining

SEO

GEO Engine

Content

Social & UGC

Retention

Retention & Subs

Content

Blog Content

SEO

PDP SEO

Strategy

Competitor Intel

Ads

Static Ad Prompts

// Works with 30+ AI agents:
Claude CodeCursorGitHub CopilotWindsurfOpenClawVS Code+ more
// Builds content for:
ShopifyKlaviyoMeta AdsGoogle Ads
// Generates images via:
Nano Banana 2 (Google)Higgsfield

Skills that learn your preferences

Every skill includes a feedback loop. Correct something mid-session - “never use that headline style” or “always lead with social proof on cold traffic” - and the skill logs it automatically. Next session, it reads your preferences before doing anything. No repeating yourself. The more you use each skill, the sharper it gets for your brand. Plain text, fully editable, no black box.

Want us to run it for you?

DTC Multiplier is a managed AI marketing agent that executes your brand strategy on autopilot. $299/mo.

See DTC Multiplier

This is for you if…

You run an ecommerce / Shopify store doing $1M-$50M+/year
You use (or want to use) AI for marketing execution
You're tired of generic AI output that doesn't sound like your brand
You need product pages, emails, ads, and SEO - not just one channel
You want a system, not a collection of one-off prompts

This is not…

A collection of generic ChatGPT prompts
A SaaS app with a monthly subscription
A set-and-forget automation tool
Theory or frameworks without execution
A replacement for understanding your own brand

What do I get for $199?

Everything. The Brand Brain (Commerce Intelligence System) plus all 16 execution skills - Klaviyo flows, email campaigns, product pages, landing pages, ad creative, collection SEO, GEO (AI search optimization), CRO audit, review mining, CX help center builder, social content & UGC, retention & subscription optimization, eCom blog content, PDP SEO optimization, competitor intelligence, and static ad prompt engine. One purchase, complete coverage.

Which skill should I start with?

Start with the Commerce Intelligence System (Brand Brain). It takes 1-2 hours if you already have brand guidelines and customer research - longer if you're building from scratch. Every other skill reads from it. After that, pick whatever channel matters most to your business - email, product pages, or ads.

What tools do these work with?

30+ AI agents including Claude Code, Cursor, GitHub Copilot, VS Code, Windsurf, Gemini CLI, and OpenAI Codex. Every skill follows the open Agent Skills standard - not a proprietary format locked to one tool. Install into whatever you already use.

Is this a subscription?

No. One-time purchase, lifetime access. You get instant access to all 16 skills and every future update.

How is this different from ChatGPT prompts?

Prompts are one-off instructions. Skills are structured systems with brand context, decision frameworks, and execution workflows. The Brand Brain gives every skill your voice, your products, and your positioning - so the output sounds like you from the first generation.

Do I need to be technical?

No. Skills are markdown files - plain text with simple formatting. If you can write an email, you can use the DTC Stack. Drop the files into your AI tool, fill in your brand context, and start generating.

Do the skills improve over time?

Yes. Every skill has a built-in feedback log. When you correct something during a session - tone, framing, compliance rules, formatting preferences - the skill logs it automatically. Next time you use that skill, it reads your log first and applies every preference. You never give the same correction twice.

Can I get help setting it up?

Yes - book an AI Ops Diagnostic ($997) and we'll identify the highest-ROI AI opportunities for your store, then build them for you. Your $199 system purchase applies as credit.

Get the complete AI system for your store.

$199

ONE-TIME PURCHASE · INSTANT ACCESS · LIFETIME UPDATES

or get done-for-you AI Ops